💀 Final Destination: Bloodlines — Warner Bros. Pictures
I served as a freelance creative consultant, developing social assets that leaned into the franchise’s legacy of thrills and superstition. The strategy combined memes, cast-driven social assets, and a custom six-card Millennial Lotería deck inspired by the film’s most iconic “muertes”
I also produced high-impact social reels and helped concept the viral “log-truck” experiential billboard, which terrified (and delighted) audiences as it appeared in major cities across the U.S. and abroad, sparking massive online buzz and fan reactions that carried the movie’s momentum far beyond its opening weekend.
